Hey it’s me Marco….

Geico is running a very clever commercial; actually the first time I saw it I laughed out loud. It is that good in its simplicity. Like most things however, there is always more to the story, and valid points can be made to highlight just how far we have fallen as a race. The race of man that is.

A group of children are swimming in an above ground pool, playing that fun game ‘Marco Polo’ where one seeks others with eyes closed. A cute game where there is really no winner, just a time to giggle while splashing and swimming underwater.

The one with eyes closed says ‘Marco’ and the others say ‘Polo,’ and Marco tries to find and tag the voice. Once tagged, there is a new Marco, and the game continues until the laughter runs out, kids tire, or get bored.

So the commercial. Kids are swimming, one says ‘Marco,’ and wouldn’t you know, in the far side of the pool stands a charming bearded man with a hat and fully clothed, who says ‘Polo.’ The kids are oblivious to him, as if he does not exist, and he says, ‘hey, it’s me, Marco.’ They splash about saying ‘Marco,’ looking for one another, and the man says ‘Scuza, it’s me Marco!’

The video ends with an amusing comparison to car insurance, with the children happy in the water, not seeing the real ‘Marco,’ who is standing right in front of them, while he looks somewhat puzzled, as he tries to join in the games. As I said, a very clever advertisement.

Which brings me to this. In this generation of Ipads, Iphones, headphones, cellphones, there is a rather disturbing phenomenon that is much wilder than the spreading of poison ivy, but with more tragic implications.

Picture a woman in a hospital room, the reason for her being there does not matter, but she is alert and has all her wits. Her family is paying their respects as it were, with most of the siblings glued to their ‘devices,’ oblivious of Marco in the bed. A few are dancing the HokeyPokey without moving their legs.

They are ‘putting in their time,’ as a courtesy, but the games, the pics, the vids, the whatevers, are no doubt more important than a living, ailing human being a few feet away, who so desperately needs a few words spoken in care and comfort. But the device has become a thief of hearts, stealing the affection that belongs to the living and breathing.

The ‘patient’ silently watches while the family attends to more ‘important’ things, but the electronically addicted or device impaired  have done their duty. They have showed up, and this is enough!

Really? Well, yes and no. From the point of view of the ‘patient,’ maybe it is enough. He/she understands the time it took to forgo other things, to battle traffic from afar, to cancel plans or obligations, to make an effort to just show up, even though few words are spoken.

Mom, Dad, Grandma in the bed understands, even though the devicer has chosen something else. Their presence is enough and respected! Yeah, maybe so, but who is really infirmed then, to choose paper or plastic over a breathing (and the breaths get less and less) member of humanity?

Hmmm. I wonder.

And as a bonus thought, the commercial reminds me of the atheist who cannot see the proof of what he seeks, standing a mere few feet from him. There is no evidence! Marco does not exist! Sure he does, open thine eyes.

So while the games are played in the pool, Marco is not angry, because he is wiser and he understands. I like Marco.

 

 

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About ColorStorm

Blending the colorful issues of life with the unapologetic truth of scripture.
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10 Responses to Hey it’s me Marco….

  1. First of all, I too love that commercial—witty and clever and funny and on point with Geico’s slick yet simple adverts….
    I was in Target today, meandering down a healthcare aisle when I heard a teenage voice call “Marco” with several other teen voices on various adjacent aisles responding, “Polo”
    I was like, “are you freaking kidding me??!!”
    So I suppose Gieco’s ad is not lost on even this younger plugged in generation—
    Which brings us to your real point CS—the act of playing Marco Polo with one’s God and Creator—yet to me its really more of a game hide and seek…with the non believer hiding while the Creator, who has long sought them, continues to seek…all the while the non believer, as well as even some believers, continue hiding…
    There will come a time, most likely sooner than later I believe, when the Creator says—I’m finished playing and simply walks away…..

    Liked by 3 people

  2. KIA says:

    Ah yes, but imagine shouting “marco” in a pool with your eyes shut… and no corresponding “polo”

    Like

  3. Tricia says:

    Many good points here CS but the one about worshipping electrical devices over people really hit home. I’ve become so aware of this lately for some reason and I see it everywhere. In hospital rooms like you said, in resteraunts where families stare at their phones instead of talking with one another, on elevators where people immediately dig out thier phones to avoid making eye contact with a stranger. That one is extra werid becuase there are usually no cell signals in elevators but I guess the point is to be doing anything but conversing with humanity.

    Like

    • ColorStorm says:

      There is a subtle conditioning going on trish…………well maybe not so subtle anymore……….to make the ‘connection’ of intelligence with data.

      This is all leading in the direction of the global govt and how easy and ready people will be to accept the ‘latest’ forms of ease, knowledge, intellect, and supposedly superior minds,(ugh) all of course with the view of usurping the true God…….but that’s another story. 😉

      But your last line about elevators……..so true…….and I make it a point to strike up a conversation…….most always welcomed by others who may be too timid to actually talk to another human being First. We secretly crave such interaction.

      Liked by 1 person

      • Tricia says:

        Indeed, not too subtle ColorStorm and it is no suprise where it is all headed.

        I do the same thing with strangers! I have found some are so shocked that a person they don’t know is talking to them they get nervous, or shut down. OR mybe it’s just me, lol!

        Like

        • ColorStorm says:

          Conversation is how we connect, strangers or otherwise. Sure, at times actions are better than words, but the grocery line, elevator, physicians ofc, are good places to share some words with strangers, who in fact, are just like us!

          It’s why we blog I guess too eh Tr, to connect.

          Liked by 1 person

      • archaeopteryx1 says:

        Well if they want to escape superior minds, I urge you to send them here —

        Like

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